build a story, not a dashboard - storytelling with data

I had an impromptu consulting session yesterday with a friend who was looking for guidance on how to visualize data for an important new initiative he is spearheading at work. As he was animatedly sharing the context, anticipated resistance, and what he felt was a paramount opportunity, there was a term that surprised me, coming up in the conversation several times: dashboard. As in, the correctly constructed “dashboard” would solve everything.

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